Down with Love. One of my all-time favourite films. I love it for it's setting, plot, music and of course, its digital media aspect. That is the sole reason I chose Down with Love for this assignment - I knew I could create a very funky, shape-oriented teaser. I decided to split the teaser into three frames: orange, turquoise and pink. These colours, and their exact hues, were chosen specifically to reflect the "mod" colours of the 1960s. I wanted three different frames because I was going for a quick and adjacent feeling. If the three frames transitioned fast enough, and the shapes inside did as well, this would reflect the fast paced world of Manhattan (where the movie takes place.) I used arrows before each of the text, (Down, With and Love) to focus the viewer's attention to the words more so than the shapes.
I used quirky shapes and affects that are used in Hollywood to create the "60's Look." Arrows, circles, spirals, and lines are used in films such as Down with Love, Catch me if You Can, and Across the Universe, just to name a few. Take a look for yourself on my teaser and tell me what you think!
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